General FAQ

  • It’s simple, normal designers focus on looks. We focus on performance, with ‘looks’ being one of many tools we use. Fun design means nothing if it’s not a good fit for the market. We go beyond aesthetics, using short-term rental expertise, market data, and strategic branding to ensure your property doesn’t just look great—it’s set up to perform. We prepare your property to strategically stand out, attract the right guests, and create a memorable experience that drives bookings and repeat business.

  • Yes, we do! While we’re based in Appleton, Wisconsin we travel anywhere in the U.S. for full-service, in-person projects. We also work with virtual clients worldwide.

  • You can reach out to us anytime to discuss pricing and the design process. However, the ideal time to contact us is when you have an accepted offer on your property. This gives us time to research, prepare and have your listing ready to go live as quickly as possible!

  • For projects looking to be fast tracked we can usually have everything wrapped up within 5 weeks depending on furniture shipping timelines. Virtual projects will be completed in a shorter timeframe.

  • We do extensive market, location + competitor research so we have a good idea on what your typical guest will look like + what will impress them.

  • This is usually regulated by your township or county by septic size, bedrooms, etc. We will ensure that we know the allowed guest count + prepare the home accordingly to accommodate that many people while stocking to accommodate for additional day guests that may be allowed.

Design FAQ

  • If you count all the spaces in your home (bathrooms, kitchen, bedrooms, outdoor, dining, living room, game room), multiply that number by $3,500 and that should average how much to budget. So ten spaces would be $35,000. If you have a lower budget we can do a few main stand out spaces, or give you a proposal with your budget in mind.

  • Interior design planning, furniture sourcing, shopping lists, logo design, market research package, theme development + implementation strategy, mood boards, floor plans, welcome kit plan, welcome booklet design + more!

Coordination FAQ

  • This is completely dependent on the home size + the package add ons (if we are also stocking the property, etc). Normally we will be on site 2-4 days, but a lot of coordination will happen ahead of time to ensure everything is prepped for our arrival.

  • We will coordinate a contractor to build all furniture before our arrival + someone to set packages inside. These contractors will be paid directly by the client.

  • Yes, we place and track all of the orders.

  • In addition to our service fee, you are responsible for the furniture cost and contractors such as painters, wallpaper installers, photographers, etc. If it is on on-site package you will also be responsible for travel expenses.

  • We work with painters, wallpaper installers, muralists, electricians, movers, furniture builders, wall mounters, string light installers, junk removal, photographers + more. Dependent on the service contract you choose, we will find and manage all of these contractors for your project.